Becel wants millennials to show off their ‘fridge goals’
Intact gives Mitch Marner a promotion
Taco Bell builds a “slide-thru” window
Osteoporosis Canada debuts a bubble wrap-inspired collection
In the News
It’s time to come clean
As awards season gets into full swing, Edelman Canada CCO Andrew Simon explains why the relationship with "bright shiny objects" needs to change.
Edelman names creative director in Vancouver
Mike Shackle will lead the department for the office, arriving with global experience from shops like Y&R, Deutsch and TBWA.
Judy John joins Edelman as its first global CCO
The agency's CEO says the hire will help to further its creative ambitions.
Up to the Minute: OKD acquires MJM Media
Plus, Cleansheet wins Cowbell Brewing, and Montreal's 360 L'agence names a managing director.
Edelman Montreal expands its ranks
The agency has added several new staff amid a wave of new business wins.
Partnerships take Hellmann’s CSR work to the next level
The Unilever brand is learning to tap and collaborate with industry experts and companies to further its cause.
Edelman names new corporate practice lead
David Ryan takes on the role after establishing the agency's financial communications team.
PR AOY Bronze: Edelman digs its heels into paid media
The PR shop has shifted to become a full-service communications marketing firm.
Cossette repeats as Agency of the Year
The agency's third win in a row came with additional prizes in the Design and Media categories.
CropLife connects people with ‘real’ farmers
The advocacy group has released a six episode web documentary series to educate the public on how their food is produced.
Edelman names EVP and national health lead
Joined by two other recent hires, Joanna Wilson returns to the firm after leading the healthcare team at National Public Relations.
Up to the Minute: Dialekta grows its media division
Plus, Thinkr Marketing and Nova Digital form Thinkr Digital and Edelman adds new SVP.
Welcome to the wild world of weed
How brands in a new billion dollar industry are navigating regulations and social perceptions as they prepare for liftoff.
Taco Bell bets you’re ‘dyeing’ to try Baja Blast
The QSR teams up with influencers for a hair-raising campaign to launch the Mountain Dew flavour in Canadian locations.
Spence Diamonds names first CMO
Frank Hamlin joins the diamond retailer following its decision to overhaul its brand marketing strategy.