Giants & Gentlemen
Global Pet Foods attempts to redefine ‘pet’
Assaulted Women’s Helpline drops the filter
Fisherman’s Friend forges ahead with Suck It Up
2017 Strategy Awards: Fisherman’s Friend gives tough love
In the News
Dr. Oetker picks Giants & Gentlemen
The agency will work on the company's full portfolio of pizza and dessert brands as its new AOR.
CASSIES Bronze: Mac’s goes quirky with Froster ads
A Snapchat filter-driven campaign helped Mac's and Giants & Gentlemen drive the best sales period for the Froster brand in five years.
CASSIES Bronze: Fisherman’s Friend tackles first world problems
The no-nonsense "Suck It Up" campaign by Giants & Gentlemen took inspiration from the brand's Original Extra Strong product.
Giants & Gentlemen wins Global Pet Foods
The agency will oversee the pet retailer's new brand positioning, in-store messaging, website and social media.
Giants & Gentlemen wins National Ballet School
The Toronto agency will create a new brand identity for the non-profit client.
Giants & Gentlemen wins Pusateri’s business
The agency will handle a relaunch of a Toronto grocery brand that's hungry for expansion.
Giants & Gentlemen named AOR for Aphria
The Toronto agency will help the cannabis producer as it prepares for legalization of recreational use.
Up to the Minute: Zulu wins at AdAge awards, again
Plus, Craft PR hires new VP, Indie88 picks a new agency and more news you may have missed.
Up to the Minute: Quebec’s new digital shop
Plus: Covenant House awards Taxi, and more news you might have missed.
Up to the Minute: Meet the new Kraft Heinz president
Plus: New digs for John St., big wins for Giants & Gentlemen and more news you might have missed.
Giants & Gentlemen wins Fisherman’s Friend
The Toronto agency will launch a new campaign for the 150-year-old brand in time for next cold and flu season.
Up to the minute: New VPs everywhere
New leadership at FCB, Hill + Knowlton, Jackman, Human Equation and Groupe V, plus other stories you might have missed.
Genius gifts and creative gestures
Human snow globes (you heard right), ginger-ad men and snoring pups from some jolly shops.
National Arts Centre Orchestra chooses Giants & Gentlemen
The Ottawa-based non-profit has tasked the agency with attracting new audiences.
Froster’s transformative powers
The frozen drink can make a dinosaur/yeti/scientist out of its drinker yet, says Mac's newest wacky radio spot.