A nuanced rebrand for Van Houtte
In the News
Up to the Minute: A wave of hires, promotions at Tank
Plus, experiential shop XMC names partner and EVP, and Idea Rebel lands work with the NBA.
Idea Rebel hires new creative leadership
David Hong takes the reigns as creative director at the digital agency in Toronto.
AToMiC Awards: Getting personal on social
Converse, Smarties and the Canadian Safe School Network personalized their messages to get them shared.
Up to the Minute: South St. Burger picks a new AOR
Plus: Hudson's Bay creates a new PR division, Canada wins 12 D&AD Pencils and more news you may have missed.
Up to the Minute: Zulu adds six
Plus: Critical Mass names a new GM in Toronto, an AOR win for Taxi and more news you may have missed.
Keurig Canada adds to its agency roster
The coffee company changes up shops for its digital and Van Houtte brand work.