Johnson & Johnson
Tylenol’s role reversal
Tylenol Cold & Flu’s modern family
Neutrogena rallies against ‘junkface’
In the News
Loyalty cards: where’s the love?
Year-over-year, Canadians consider loyalty cards less trustworthy and less personalized, according to a new report.
Johnson & Johnson brings innovation lab to Canada
JLABS @ Toronto will provide 22 life sciences start-ups with the space and resources to grow.
Cannes 2015: DDB, JWT win Silver Lions in Health
Campaigns for SickKids, KY Touch and Neutrogena have been recognized in Cannes.
Cannes 2015: Canada nabs Health Lions shortlist noms
JWT gets a few nods for SickKids, while DDB makes the list for spots featuring carnal desire and clean crotches.
What builds trust: report
Which CPG tops BrandSpark's annual trust survey with nearly four times as many brands on the list as its nearest competitor?
Who picked up a LIA?
Check out the Canadian work that won big at the London International Awards over the weekend.
Canada nabs Cannes Lions Health shortlist noms
DDB, BBDO, DentsuBos, FCB and Brandhealth are all up for prizes at the inaugural award show.
Verdict: Huggies and Walmart partner to win new moms
The Kimberly-Clark brand created a customized eight-week digital campaign with the retailer to help moms design their dream nurseries.
Johnson & Johnson launches HealthyEssentials.ca
The new CRM platform will be promoted with retailer-specific in-store campaigns and a traditional media buy.
Canadians win at the Globes Awards
The Marketing Agencies Association honours the "best of the best" in advertising in Chicago.
Maynards and The Hive win big at the PROMO! Awards
The agency picked up Best in Show and four Gold awards, while Leo Burnett was another big winner for work with Ikea and Raising the Roof.
Reactine sides with sufferers
The Johnson & Johnson brand has released a new batch of OOH and TV spots which take allergy symptoms seriously.
CASSIES Silver: Reactine gets serious
JWT’s “Not Just Allergies” campaign propels the Johnson & Johnson brand ahead of the competition.
O.B. sends a personal apology
The Johnson & Johnson brand sends its regrets about a distribution problem through a personalized video with the help of Lowe Roche.