Heinz Ketchup goes crooked to set the record straight on how to pour
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In the News
Parmalat to acquire Kraft Heinz cheese brands
The deal, expected to close next year, includes the sale of Cracker Barrel, P'tit Quebec and Amooza.
Kraft Peanut Butter sticks with connectivity
A new campaign uses techy teddy bears to bridge "emotional distance" between loved ones.
Kraft Heinz’s retail plans and priorities
The company's new VP of retail sales Peter Hall wants more "consumer-led innovation, not just brand extensions."
What’s going on at Kraft Heinz?
Brian Kerr talks post-merger culture, rocking foundations and betting on product innovation.
Insights For The Week: Taking the radler mainstream
A perfect beer for brunch and other insights marketers can use.
Creating killer branded content: Five lessons from BCON Expo 2016
From working with influencers to taking cues from TV pilots, here are some key takeaways from yesterday's conference.
Up to the Minute: Meet the new Kraft Heinz president
Plus: New digs for John St., big wins for Giants & Gentlemen and more news you might have missed.
Tony Matta to lead Kraft-Heinz marketing
The Kraft Canada CMO will reportedly take the marcom reins here.