The agency picks up the account from DDB after a 14-agency review, and will handle national and dealer association advertising.
The association also names Dominique Villeneuve its new general manager.
strategy™ uncovers and shares the "bold vision, brand new ideas" of Canada's national marketing community.
™ strategy is a trademark of Brunico Communications Ltd. Site copyright © 1987-2017
strategy title, tagline and logo are trademarks of, and the events are produced by Brunico Marketing Inc.