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In the News
Publicis brings Montreal agencies into one office
The new "Pool" model will allow the company to create collaborative working groups based around expertise, not agency brand.
Publicis Groupe offers a first look at Marcel
The holding company demoed its much-hyped global collaboration platform and gave more details about its launch.
Publicis Montreal adds new CD
Thimalay Sukhaseum joins the office's creative team from Cossette.
Publicis wins global Mercedes-Benz assignment
The automaker ends its local relationship with BBDO Canada to team up with Emil.
Up to the Minute: Talk Shop Media acquires Brix Media
Plus, Zendatamarketing gets Dairy Farmers work, ICA picks 2018 board and more news you may have missed.
Breaking down the Cannes Lions revamp
Changes to categories, different entry rules and new initiatives aim to increase competitiveness and reduce costs.
Publicis adds a new group CD
Marc Melanson joins the shop from McCann to lead work on the Fiat Chrysler account.
Publicis Montreal teams with street youth group
Ahead of its 30th anniversary, Dans la rue goes looking to re-engage its donor base.
Up to the Minute: SAQ adds another to its agency roster
Plus, more additions at Publicis, new assignments for BICOM and NKPR and more news you may have missed.
Publicis bolsters its creative team
More content and CRM work (along with a few new account wins) makes for a hiring binge.
Up to the Minute: Creative expansions at Cartier and Havas
Plus, Publicis hires a director of culture and more news you might have missed.
So what will Marcel do?
Publicis Groupe believes the AI-powered assistant is important enough to give it the awards budget.
What going awards-free means for Publicis next year
How far will the ripples from the year-long spending hiatus go?
Publicis Groupe suspends all awards participation
Promotional budgets are being diverted from industry events to an internal AI assistant.
Up to the Minute: National’s new director of analytics
Plus: Top Draw names a new president, new social work for Rethink and more news you may have missed.