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Skittles’ Holiday Pawn Shop reopens
Check it out: Nightmare on Skittles Ave.
Check it out: Pawn the rainbow
Struck by a rainbow
In the News
What it takes to win at the CASSIES
Judges tell us what made the Gold winners stand out from the pack, plus a photo gallery from this year's gala.
CASSIES Gold: Swapping gifts for Skittles
The confectionery brand inserted itself into the holiday season by finding an untapped angle in excessive gift giving.
Marketers of the Year: The candy man
How critical strategic thinking helped Dan Alvo drive local relevance for Wrigley's brands amid global budget pressure.
Strategy Awards 2016 shortlists: Part Two
We're rolling out all the contenders leading up to the gala on Nov. 8. Today, we feature the Connection Strategy category.
Brands of the Year 2016: Superwoman Singh
How YouTube star Lilly Singh built a global brand by making videos from her Toronto bedroom.
Cannes 2016: Jam3 wins Cyber Gold with MTV
Canadians picked up Lions in Creative Data and Media, but didn't make the cut for Innovation or Mobile.
AToMiC Awards: Grand gestures
In an era of big data and micro-targeting, there’s still room for bold stunts and big ideas.
Cannes Contenders 2016: Peerless promo work
From a sky-high beer stunt to kid-friendly business cards, here are five more campaigns that could stand out in June.
Canada strikes Gold, Silver and Bronze in Film
People may have shorter attention spans today, but that's not stopping brands from making long-format content, says juror Darren Clarke of this year's work.
Canada’s four Branded Content wins
Our country takes home two Silvers and two Bronzes in the category.
BBDO represents Canada at FAB
The agency, as well as its digital arm Proximity, took home awards for creative excellence in food and beverage.
Yes we Cannes: Dads and a colourful doc
Our look at this year's Lions contenders begins with a family spin on familiar little Os and a WTF take on emotive ads.
The power of wacky
Now trending: From talking horses to a sales associate "genie," it seems silly season is upon us in ad land.
AToMiC shortlist: part five
The fifth list of finalists reveals potential prize-takers in the experiential category.
Top Cannes Promo & Activation contenders
Strategy is counting down the campaigns most likely to win big at the Palais at this year's festival.