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In the News
Red Urban wins Subaru
The agency picks up the account from DDB after a 14-agency review, and will handle national and dealer association advertising.
Separating the diehards from the fakers
Prefer to enjoy nature than take selfies in front of a tent? Subaru Outback's new campaign is for you.
High performance: Subaru dodges drones
Tapping into a burgeoning trend, the campaign for the WRX and WRX STI seeks to broaden the brand's appeal with performance vehicle lovers.
CASSIES Bronze: Subaru BRZ heats up
Subaru uses a campaign that shows the BRZ melting everything in its path to entice new potential drivers of the sports car.
CASSIES Bronze: Subaru rallies families
The car co repositions its Forester SUV by appealing to its target's sporty side.
Subaru Canada launches an Impreza duel
The carmaker is relying on a heavier than usual investment in 60-second TV spots to showcase the driving experience of the new models of the vehicle.
Next Big Things: The new branded content
Brands like Nike, Subaru and Molson are building audiences – and their own media channels – through apps and games.
Subaru scorches the earth in new campaign
The car co is targeting tech-savvy men with a new digital spot to launch its Subaru BRZ.
Big year for candy and cars
Meet the CRC's top advertiser runners-up: Mars Canada, BMW/Mini Canada and Subaru.
CASSIES Gold: Subaru gets out more
The Canadian launch for the 2010 Outback, handled by DDB, becomes the most successful in the world for the model.
CASSIES Gold: Subaru’s sexy sumos
DDB’s campaign shakes up the market and triples long-term sales.
CASSIES Bronze: WRX gets animated
DDB illustrates high-speed performance without speeding for Subaru.
CASSIES Bronze: Sexy comes standard with 2011 Forester
Subaru and DDB bring back the sumos for another quirky campaign.
AOY Silver: DDB keeps exploring – and expanding
The agency follows up two golden years with a Silver Agency of the Year finish.
Subaru struts its stuff
The Japanese car brand launches a Canadian campaign that kicks off its new global platform of "Confidence in Motion."