OPG takes a cue from a classic fish tale
Cadbury Bicycle Factory turns 10
Pro-Line promotes the pre-game
Telefilm turns the camera on Canadians
In the News
2019 SIA Awards: What’s all the hype about?
The winning strategies behind hyping up No Frills, Big Macs, Doritos and Jack Daniel's.
Coca-Cola looks to score big with small bottle
The beverage giant has developed a Mini bottle to reach those on-the-go and cater to demands for smaller portions.
The Hive expands creative department
A CD promotion and six new hires have joined in response to more work with existing clients.
McCain picks The Hive and Mile Inn
The CPG co will split creative and production duties between the two agencies to improve planning and efficiency.
Eskimos unleash their empire
A new campaign from The Hive primes an already active fan base for the upcoming season.
Shopper Innovation Awards: Two brands are better than one
Partnerships for Expedia, Coke and Interac helped the brands reach their targets.
Check it out: OPG goes inside the reactor
New work from The Hive gets creative with the Darlington Nuclear Generation Station.
CASSIES Bronze: Coke bottles shareable music
The Hive turned the brand's iconic bottle into a music player.
The Hive wins Peroni, Grolsch
The agency is now AOR for Asahi Canada's key brands, with more likely to enter the fold later this year.
Holiday greetings from adland
From rebranding Santa to creative advent calendars, here's a few ways agencies got into the spirit of the season.
Up to the Minute: The Hive wins a lottery
Plus: A new VP at Ketchum, a loss for Postmedia and more news you may have missed.
Canadian agencies win 14 Clios
The Hive had the lone Silver for Canada, while Cossette, Rethink, Lg2 and Jam3 all pick up multiple Bronze wins.
Vitaminwater pushes in-store sampling for new flavour
The Coca-Cola brand is bringing a message of artistic inclusivity to stores along the Pride parade route, while doubling down on sampling efforts.
Up to the Minute: Dentsu Aegis ups its data game
Plus: New hires at Zulu, Unitas and Brad, and more news you may have missed.
Teach me to drink
Beverage brands are getting consumers to sip from the fountain of knowledge.