post id 0: Fast Facts: What’s holding back AR adoption?
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The Agency A List – UM Canada

The day-to-day focus at the Interpublic Group agency is about raising the bar for themselves and the industry.

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Fast Facts: What’s holding back AR adoption?

A survey of marketers identifies the main factors preventing them from increasing spend on the technology.

post id 1: Tech in Action: Building a burger on Instagram
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Tech in Action: Building a burger on Instagram

Burger King used polls in its stories on the social platform to create and deliver coupons for customized meals.

post id 2: Voice-powered assistants will get past gimmicks
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Voice-powered assistants will get past gimmicks

Alphabet’s Patrick Kavanagh on how the latest demos of the technology show just how game-changing it will be.

post id 3: A flag to stop LGBT violence in its tracks
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A flag to stop LGBT violence in its tracks

Montreal’s Fondation Emergence created an installation to show how working together is the best way to support LGBT communities around the world.

post id 4: The problem isn’t just how the ad industry treats women
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The problem isn’t just how the ad industry treats women

It’s also how it makes money, writes The Garden’s Sarah Phillips, who looks at a tough issue ahead for Time’s Up Advertising.

post id 5: Rain43 expands nationally
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Rain43 expands nationally

The agency, now simply called Rain, has added offices in Calgary and Vancouver, with others planned for Montreal and Halifax.

post id 6: Taco Bell sends fans to Texas
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Taco Bell sends fans to Texas

The QSR is promoting its latest Naked Chicken Chalupa creation by giving away a trip to a ranch.

post id 7: Comparing notes & thriving on chaos
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Comparing notes & thriving on chaos

Editor Jennifer Horn on how the dissolving borders between digital and physical retail is making some brands stronger.

post id 8: Spence Diamonds names first CMO
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Spence Diamonds names first CMO

Frank Hamlin joins the diamond retailer following its decision to overhaul its brand marketing strategy.

post id 9: CAMH calls on government and society for change
CAMH

CAMH calls on government and society for change

The hospital’s new campaign highlights prejudices and discrimination faced by people who suffer from mental illness.

post id 10: No Frills finds pride in being a ‘hauler’
No Frills

No Frills finds pride in being a ‘hauler’

The discount grocer defines what it means to shop for less in a campaign that plays to the brand’s cultural cachet.

post id 11: Edelman hires new digital VPs
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Edelman hires new digital VPs

Gaylene Macdonald and Jordan Markowski will lead the offering from Vancouver and Toronto, respectively.

post id 12: What Canada’s new tobacco regulations mean for RBH
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What Canada’s new tobacco regulations mean for RBH

The PMI subsidiary has envisioned a “smoke-free” future, but the new law could hamstring its corporate transformation.

post id 13: Corner Office Shifts: Cara’s new CEO
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Corner Office Shifts: Cara’s new CEO

A round-up of senior-level executive changes you may have missed.