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TIFF puts storytelling in context

The organization uses geo-targeted ads to drive home Canada’s legacy in film, TV and advertising.

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Testicular Cancer Canada embraces embarrassment

The organization’s first bilingual campaign explores what’s worse than talking about testicular health.

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Lg2 takes Best in Show at Crystals Radio Awards

The agency’s anti-texting and driving spot for SAAQ takes the top prize.

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Now accepting: 2017 Agency of the Year submissions

Agencies have until May 15 to submit a list of campaigns for the annual competitions.

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Check it out: Porsche goes retro on social

New artwork by British illustrator Guy Allen aims to evoke nostalgia and create a social media dialogue.

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How to reverse declining beer consumption

A report suggests new flavours and craft beers could increase the appeal of the category for Canadians.

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OneMethod names new managing director

James Grant moves over from parent agency Bensimon Byrne with a mandate to continue the shop’s growth.

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Jay Bertram joins NABS

The former TBWA president is the organization’s new executive director.

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Up to the Minute: New hires in the post-production world

Plus, changes for Mediacom in Toronto and more news you may have missed.

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Check It Out: Forty Creek finds a good place on TV

The whisky brand is embarking on its most expensive campaign yet as it aims to tell its brand story to Canadians.

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What you need to know after F8

Three developments advertisers should keep in mind about chat, AR and VR following Facebook’s annual conference.

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Tech in Action: Take a drive far, far away

Nissan uses VR to show off how its safety features would fare in the world of Star Wars.

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Skyn’s sexy talk bot reveals more than 1s and 0s

Jam3 outlines how to anticipate human interaction (and add sensuality) with voice tech.

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How L’Oreal is exploring AI-powered chat

The company has partnered with Automat on a series of new services and will open a global “AI centre for excellence” in Montreal.