Check it out: Taco Bell’s take on ‘sadvertising’
The QSR gets the word out about its Quesarito in a not-so-heartwrenching story of friends coming together.
A&W taps craft beer’s atmosphere
The QSR makes a switch to a more natural root beer, creating a brewery experience to promote the change.
Mad Radish tries to warm up the salad concept
Some of the minds behind David’s Tea want to start the new wave of salad restaurants.
Manulife looks to U.S. for new agency assignments
San Francisco’s Heat will handle the insurance company’s creative globally, including in Canada.
Up to the Minute: Creative expansions at Cartier and Havas
Plus, Publicis hires a director of culture and more news you might have missed.
Check it out: Sounds of the Stampede
A radio ad from GMC puts listeners in the middle of the action on Calgary’s chuckwagon track.
Environics Analytics hires new CSO
Paul Evans joins the leadership team to help steer the expanding company’s growth.
AMA opens mentorship applications for 2017
The annual Mentor Exchange is looking for hungry, mid-career executives to partner with senior leaders.
Chevrolet brings its app to Apple Watch
The auto brand aims to grow the audience for myChevrolet and its remote vehicle control features.
Mobile banking satisfaction on the rise
RBC and Scotiabank have the highest-rated offerings, according to J.D. Power.
GMC lets you race a truck-pulled wagon
The truck brand puts a twist on one of the Calgary Stampede’s most popular events using virtual reality.
Estee Lauder brings AR to a chatbot
The “conversational lipstick advisor” is the brand’s latest application.
Could you be Captain Obvious?
A new social contest to temporarily fill the Hotels.com spokesperson’s shoes aims to build on the brand’s social momentum.
It’s time for Hudson’s Bay to hit the trail
A cross-country portage trip is providing digital content for the retailer, along with fundraising for a major Canadian project.
