Edelman Group Photo

2019 PR AOY Bronze: Edelman brings in creative guns

How the shop is growing beyond its PR roots, with a greater focus on building on its data and creative capabilities.

Weber Shandwick Group Photo

2019 PR AOY Silver: Weber Shandwick finds strength in diversity

The firm is bringing more creative voices to the table by making inclusion a cornerstone of its hiring practices.

Narrative Group Photo (NEW as of Sept 16)

2019 PR AOY Gold: Narrative’s creative bravery

How the PR shop is getting brands and their marketers to adopt greater “creative bravery.”

Beverage alcohol

How beverage alcohol brands can tap millennial sobriety

Why many in the segment are drinking less, and looking for new and interesting offerings when they do.

Business Partnership

Marketers return to outsourcing more digital work to agencies

A new report finds many face challenges with in-housing and retaining talent.

Todd-Movember

View from the C-Suite: Movember explores the nature of masculinity

The non-profit is challenging gender norms and being more inclusive to expand its reach.

mosaic new hires 11.4

Mosaic bolsters its creative ranks

Group CD Laura Serra is among the recent additions to the agency as it continues to build a more holistic approach.

Credit_union

Canadian Credit Union Association looks to escape the burden of banking

To help members compete with the big banks, the association is focusing on personal goals instead of products.

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2019 Agency of the Year: Digital

How this year’s winners are using data and technology to spark and fuel creativity.

advocis-podcast

Advocis builds its content to make finance approachable

The Financial Advisors Association of Canada aims to change millennial mindsets about money.

Zulu Alpha Kilo Group Photo

2019 Digital AOY Bronze: Zulu Alpha Kilo goes deeper on data

Data and creativity play nice at the Toronto agency, where strategy and facts are seen as “creative jet fuel.”

FCB Group Photo

2019 Digital AOY Gold: FCB goes back to Gold

How the four-time winning agency is maintaining momentum with the help of data and digital sister shop FCB/Six.

Holiday Shopping

Black Friday searches trump Cyber Monday queries heading into holidays

Canadians also still shop in-store more than than online, according to Google research.

Black&Abroad

FCB/Six wins big at London International Awards

Cossette, Taxi and Zulu Alpha Kilo were also among the Gold winners at this year’s show.