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What’s next in ad tech

Oath goes beyond the buzz to break down the tech trends that really matter.

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Agropur launches dairy accelerator

The brand is using the lab to innovate around its products, as well as the way people consume dairy.

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Long live the (digital) beauty regime

Building a DTC strategy goes beyond e-commerce. And few know how to build better one-to-one relationships than beauty brands.

Charities

The state of not-for-profit marketing

Experts weigh in on how marketers can curb industry-wide declines in charitable giving.

Corner Office

Corner Office Shifts: Promotions and hires at Kraft Heinz, Roots

A round-up of senior-level changes you may have missed.

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Rising above CEO drama

Marketing and comms teams ‘play a big role’ in dealing with, and quickly moving on from, turmoil in the C-Suite, say experts.

NE-main

Behind the 2018 New Establishment: Brand winners

Telis Carayannakis and Aidan Shankman are recognized for their pioneering feats.

Local Family

The Local Collective wants to think small for big outcomes

Former Red Lion president and CCO Matt Litzinger has a new agency focused on mining the broader impact of local insights.

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BMO puts the success of women in the headlines

The bank took out a section of the National Post as part of an ongoing effort to improve the visibility of female leaders.

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The New Establishment: Budweiser’s Telis Carayannakis takes centre stage

The senior brand manager for Budweiser at Labatt Breweries of Canada helped transform the Molson Amphitheatre into the Budweiser Stage.

Aidan

The New Establishment: Aidan Shankman brings Tim’s to life in the grocery aisle

Tim Hortons’ 27-year-old senior manager of marketing operations was key to bringing the QSR brand to the grocery space.

EDC

EDC shows the upside of risky trade

The crown corporation embraces its role in mitigating risks for small businesses looking international in a new platform.

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Agency of the Year 2018: PR

How this year’s winners are expanding beyond what might be considered the traditional realm of public relations.

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PR AOY Gold: The Colony Project keeps growing

The little PR shop that could has grown from three staff to over 20 since launching in 2016.

Narrative

PR AOY Silver: Narrative’s visual storytelling

The agency’s newest phase has it focusing more on things like experience design and branded content.