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Aldo taps new agency partners

The company separates PR mandates for its two major banners as it pursues an omnichannel approach.

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Fuse wins Diabetes Canada business

The Toronto shop has been named activation agency for the recently rebranded organization.

Radler

Insights For The Week: Taking the radler mainstream

A perfect beer for brunch and other insights marketers can use.

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Canada Goose names new North American marketing VP

Stewart Clark arrives from Reebok as the winter wear brand hits its stride.

HHardware

‘Here’s How’ Home Hardware is tackling market shifts

Rick McNabb reveals the factors that shaped a brand positioning the company needed for the spring rush.

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Awareness up, action still slow in digital transformations

IDC Canada surveyed Canadian executives about their readiness for a digital future.

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Former John St. directors start new agency

Niall Kelly and Jason Last have launched Conflict, aimed at helping clients embrace cultural tension.

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Leo leads Canadian One Show finalists

A total of 21 local agencies have a shot at picking up a Pencil at next month’s show.

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The Colony Project wins Nando’s business

The casual dining chain picks up a new partner as it looks to grow in Canada.

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Lg2 takes Grand Crea

The agency’s work with Quebec’s Dairy Farmers earned it the top prize at the show recognizing the best work in Quebec.