post id 0: Inside Maple Leaf’s new ‘real food’ manifesto
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Maple Leaf Foods Inc--Maple Leaf introduces sweeping changes to

Inside Maple Leaf’s new ‘real food’ manifesto

Marketers from the brand discuss insights that led to a reformulation of its products to be free of artificial ingredients.

post id 1: Rethinking retail engagement
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Rethinking retail engagement

How going outside the box helped brands get the most out of new store concepts, different platforms and small budgets.

post id 2: The new speed (and paths) of retail
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The new speed (and paths) of retail

How mass brands are going direct and digital in an effort to win consumers first and fast.

post id 3: Sales growth in Canada continues to slow
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Sales growth in Canada continues to slow

While up slightly during the first two months of the year, gains were significantly lower than record highs seen in 2017.

post id 4: BrandSpark unveils the most trusted CPG brands
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BrandSpark unveils the most trusted CPG brands

Results from the research firm’s Shopper Study also reveal insights into what drives that trust.

post id 5: Lixil Americas appoints first female president and GM
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Lixil Americas appoints first female president and GM

After a year of transforming the marketing department, Valerie Malone takes the helm of the company in Canada.

post id 6: How marketers can help tilt the scales of gender equality
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How marketers can help tilt the scales of gender equality

In a study on Canadian women, McCann explores how organizations can foster equal representation in the workplace.

post id 7: Loblaw wants a spot in Newfoundland cannabis market
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Loblaw wants a spot in Newfoundland cannabis market

The grocery store and weed giant Canopy Growth are among those on the path to recreational pot retail in the province.

post id 8: Mary Brown’s to expand internationally
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Mary Brown’s to expand internationally

The Canadian quick-service chicken chain has hired a VP of international development to help it enter into the Middle East, Africa and Asia.

post id 9: Cause marketing gets tangible
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Cause marketing gets tangible

Selling things as a fundraiser is not exactly novel, so there needs to be a twist to draw attention to causes.

post id 10: Corner Office Shifts: Home Hardware’s new president
Terry Davis

Corner Office Shifts: Home Hardware’s new president

A round-up of senior-level executive changes you may have missed.

post id 11: Who won at the ADC Awards?
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Who won at the ADC Awards?

FCB/Six was named Canadian Agency of the Year, while Giant Ant was recognized for the top campaign in Illustration.

post id 12: Union hires new director of strategy
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Union hires new director of strategy

Josh Hansen will help the agency implement a multi-skillset approach to address the evolving needs of clients.

post id 13: One of Canada’s most iconic fashion brands is using AI in a surprising way (and you can too)