AirCanada

Air Canada promotes Aeroplan ahead of 2020 relaunch

The airline is running the loyalty program’s biggest contest to communicate the ways it is keeping members engaged.

lordtaylor

Hudson’s Bay to sell Lord and Taylor

Clothing rental company Le Tote acquires the legacy retail brand amid HBC’s attempts to go private.

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Here are the (big and small) Agency of the Year shortlists

Today’s shortlists cover the show’s newest category and the one that started it all.

President shuffle at Toys ‘R’ Us, Walmart and Reitmans

New leaders will helm the retailers as they face increased competition from online players.

P&G

How to do cost-cutting right: lessons from P&G

The CPG company continues to post impressive growth in spite of reduced investment in advertising.

Yves Rocher

View from the C-Suite: Yves Rocher celebrates 60 years of clean beauty

The global beauty co.’s general manager of North America talks about celebrating the past while building a brand for the future.

Tina Fernandez

Ramp hires first VP of strategy

The non-profit focused agency has hired Tina Fernandez to work on growth opportunities and client relationships.

RPSM

Regent Park School of Music turns royalties into donations

A sustainable fundraising program results in a sample of its students’ music being used on Taylor Swift’s new album.

shopping-retail

Retail sales growth continues to slump

The latest analysis from Ed Strapagiel shows hopes of a rebound were likely premature after gains of only 1.5% during Q2.

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Who is in the running for 2019 Media Agency of the Year?

The next shortlist for this year’s gala covers shops that were tops in buying and planning.

BestBuy

Weber Shandwick named PR AOR for Best Buy Canada

The PR agency will lead a paid and earned strategy aimed at highlighting the retailer’s customer service and in-store experience.

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Shortlist announced for 2019 Digital Agency of the Year

The first shortlist for this year’s awards reveals which shops are competing to prove their digital excellence.

Holland2

Holland Bloorview calls on ad industry to be more inclusive

The hospital’s latest “Dear Everybody” effort gives brands clear direction on how to better represent people with disabilities.

classics

McDonald’s Canada is still lovin’ burgers made from beef

As the competition embraces plant-based burgers, the QSR’s new campaign focuses on its meat-based classics.