Articles Tagged ‘Ad Standards’

The Selfie Pose

The pros of greater transparency

Many brands remain unfamiliar with disclosure guidelines, according to a new IZEA Canada report.

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Food and beverage companies largely compliant with self-regulation

Ad Standards’ 2017 audit finds participants in the Children’s Food and Beverage Advertising Initiative showed “excellent compliance.”

Working Group analyzing Reports

Majority of Canadians have positive attitude about ads

An Ad Standards report shows impressions continue to improve, though many are wary of influencer marketing.

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Ad Standards releases influencer disclosure guide

The guidelines will help online personalities and brands that work with them make their connection clear to consumers.

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What caused the most ad complaints in 2017?

Ad Standards’ report says consumer trust is higher for traditional platforms, despite the amount of complaints for TV ads.

Startup Business People Working on Laptop Copy Space

New code aims to fight workplace harassment

The ICA, Ad Standards and ACTRA are among the orgs signed to the Canadian Creative Industries Code of Conduct.

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Millennials more trusting of digital ads: report

Ad Standards’ annual research suggests the general population sees traditional ads as more trustworthy and accurate.

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Ad Standards rebrands, but its mission stays the same

Truth and accuracy are front and centre in a new campaign communicating its rebrand.