Articles Tagged ‘air canada’

Air Transat-main

Air Transat agrees to be acquired by Air Canada

Canada’s largest airline will absorb its leisure travel competitor, but intends to maintain their respective brands.

airtransat

Air Canada in exclusive talks to acquire Transat

Canada’s largest airline is looking to establish a leadership position in the leisure travel market.

Freshii_Home-Breakfast

How Freshii is moving beyond QSR

The fast casual resto is driving competition in aisle, entering places like Walmart and Shell C-stores with its fresh food.

Budweiser

Eco-moves: Looking beyond reducing plastic waste

Announcements from Budweiser, Unilever and Air Canada are among the most recent focused on sustainability.

AirCanada-Roots

Air Canada and Roots make a long flight more comfortable

The retailer gave away cozy sweats on the airline’s longest international flight.

Air Canada

Air Canada taps the emotion of flying home for the holidays

The airline helps customers, both at home and abroad, come home more often as part of its latest “Fly The Flag” execution.

Canadian Tire Olympics

Strategy’s most read of 2018: The Olympics

This year’s winter games drummed up a lot of interest in how brands were leveraging their sponsorship.

AirCanada

Air Canada exports its patriotic message

As part of its ongoing Fly the Flag initiative, the airline created a basketball experience for young players in Mumbai.

AirCanada1

Air Canada to acquire Aeroplan from Aimia

The airline reaches an agreement to acquire the loyalty program after nearly doubling its first bid.

porter

Aimia rejects Air Canada bid, partners with Porter

The company’s Aeroplan program will make the Toronto-based airline a preferred partner in 2020.

AirCanada1

Air Canada reveals proposal to acquire Aeroplan

A hostile bid from the airline (along with TD, CIBC and Visa) would set the stage for a new loyalty program.

SMITH-Air Canada Vacations and SMITH partner to reimagine vacati

Air Canada Vacations picks Smith

As digital transformation AOR, the agency will develop new personalized experiences for travelers.

RAR-AirCanada

Corner Office Shifts: Air Canada’s new connection exec

A round-up of senior-level executive changes you may have missed.

WV1

Corner Office Shifts: World Vision’s new c-suite talent hunter

A round-up of senior-level executive changes you may have missed.

Air Canada_Olympics

Air Canada takes Olympic patriotism to new heights

The airline put Canadian values at the centre of its campaign, drawing on ideals of inclusivity, diversity and cooperation.