Articles Tagged ‘Air Miles’

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Brands of the Year: Beyond the Rack gets into closets

How the e-tailer found rapid growth and secured itself a key place in the e-comm landscape in just five short years.

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A third of consumers can’t ID what loyalty tier they belong to: study

Three-quarters of Canadians also say it’s acceptable for businesses to give preferred treatment to high-spending customers, according to new Colloquy research.

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Squareknot expands and delves into research

The loyalty and direct marketing shop launches a new 10-person market research department to provide deeper planning and insights for clients including Air Miles.

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Comparing loyalty programs in Canada

Colloquy and Environics have released research and launched an online tool that shows how long it takes to reap rewards from 21 different loyalty programs.

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Shopper Innovation Awards: Loyalty

James Ready picks up two Golds for building a loyal fan following, while Air Miles wins Bronze for its “Check-in Challenge.”

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BMO kicks off Guinness World Record attempt

The bank spent Thursday at Toronto’s Yonge-Dundas Square attempting to break the record for the largest soccer ball mural.