Articles Tagged ‘AKQA’

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How Future Lions solved the problems of tomorrow

The best ideas to come out of AKQA’s annual student competition at Cannes.

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Advertising by the numbers

Tomorrow’s next big thing is getting creative with the data you have and baking it into the stories you tell.

"Who wants to play video games?"

Gamification is everywhere

How brands are tapping into consumers’ desire to keep on winning.

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First speakers announced for Lions Innovation

A new “festival within the festival” and data-focused award bring more tech and digital programming to Cannes.

Future-transforming ideas: health care 2.0

We wrap up our innovation series with visionary health tech.

Future-transforming ideas: harness energy, emotion

Sid Lee finds new uses for your cardio-induced energy and your sappy rom-com-triggered laughs and tears.

Future-transforming ideas: putting drones in the wild

The MacLaren McCann team isn’t monkeying around with this evolved zoo concept.

Future-transforming ideas: inroads into fashion

Smart mirrors to help with your yoga tree pose and a clever closet to dress you for a hot date.

Future-transforming ideas: paths of less resistance

Grey Canada dreamed up shortcuts to Starbucks’ lines and collecting the change from your empties.

Future transforming ideas: feel-good innovation

Next up in our innovative ideas series: connected double-doubles for charity and rewarding smart driving.

Future-transforming ideas: smart shopping carts and vaults

Next up in our innovative ideas series: simplified grocery runs and banking’s future.

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Canada picks up six Lions at final award show

Bringing Canada’s total up to 15, agencies took home hardware in the Branded Content, Film and Film Craft categories.