Articles Tagged ‘Alter Ego’

rbcfuturelaunch2019

RBC’s effort to empower Canada’s young workforce

A new campaign for the bank’s Future Launch platform aims to convey a sense of optimism amid disruption.

sunlifeturntable

Sun Life takes a page from lifestyle brands

The financial and insurance co aims to modernize with its latest content play.

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CASSIES Silver: Koodo spices up the telco category

Koodo broke into the market with industry firsts such as no contracts, not to mention fun mascot El Tabador.

Cassies 2014 - Subaru Forester Family Rally Creative Elements

CASSIES Silver: Subaru’s rallying cry for increased sales

The auto brand put the “sport” back in SUV, engaging families with a twist on the typical test drive.

WethenorthIMG

CASSIES Silver: Raptors embrace northern identity

“We the North” came to life in just two weeks, but still managed to generate 546 million impressions.

PEC

Redefining progress

Prince Edward County wants to make city dwellers long for a simpler, more authentic experience.