Articles Tagged ‘Bell Media’

New Amsterdam - Season: Pilot

Fall TV’s balancing act

Broadcasters aim to draw eyes (and advertisers) with rejigged schedules, fresh content and digital streamers.

Buyers

Fall TV: What’s in it for the buyers?

From data-enhanced TV to new ways to engage with viewers, all the latest offerings coming from Canadian broadcasters

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Fall TV: The complaint line

Experts express their complaints about TV buying and the networks respond.

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Who stood out in this year’s Carte Blanche contest?

The clever OOH ideas that earned some creative teams a free trip to Cannes.

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Fall TV 2017: What’s all the complaining about?

Media folk air their grievances. Broadcasters respond.

The Bridge

Fall TV 2017: Specialty shifts its targeting

While conventional is coming back to its broad audience strengths, specialty is fine-tuning its niche targets.

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What’s next in TV’s digital revolution

Canada’s BDUs and networks are vying for eyeballs in the streaming wars.

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Fall TV 2017: Heartstrings and funny bones

Network and media execs explain why medical dramas are looking on the bright side and comedies are mixing with sci-fi.

Pilot

Fall TV 2017: Looking for action

From true crime to superheroes to Shondaland, here are the dramas networks are betting on to get the heart pumping.

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Carte Blanche winners rethink out-of-home

Check out the ideas that won three creative teams free media space for their clients (plus a trip to Cannes).

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Up to the Minute: Pomp & Circumstance picks up a L’Oreal brand

Plus, the CBC commits to more Cancon and more news you may have missed.

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How Bell is keeping the momentum going for Let’s Talk

This year’s campaign puts a spin on a creative format and uses more social media channels.

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Up to the Minute: DAC expands in Europe

Plus: Bell’s latest acquisition, a new face at Twitter and more news you may have missed.

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Up to the Minute: DentsuBos’ newest client

Plus: The ACA’s new board members, free feedback from CASSIES judges and more news you may have missed.

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Introducing the Canadian originals

While Canada’s upfronts often emphasize broadcasters’ U.S. acquisitions, their original series present unique opportunities.