Articles Tagged ‘Bell Media’

pexels-photo

Fall TV 2017: What’s all the complaining about?

Media folk air their grievances. Broadcasters respond.

The Bridge

Fall TV 2017: Specialty shifts its targeting

While conventional is coming back to its broad audience strengths, specialty is fine-tuning its niche targets.

Three girlfriends, drinking champagne, watchng something interes

What’s next in TV’s digital revolution

Canada’s BDUs and networks are vying for eyeballs in the streaming wars.

ghosted3

Fall TV 2017: Heartstrings and funny bones

Network and media execs explain why medical dramas are looking on the bright side and comedies are mixing with sci-fi.

Pilot

Fall TV 2017: Looking for action

From true crime to superheroes to Shondaland, here are the dramas networks are betting on to get the heart pumping.

renodepot_1

Carte Blanche winners rethink out-of-home

Check out the ideas that won three creative teams free media space for their clients (plus a trip to Cannes).

shutterstock_229761016

Up to the Minute: Pomp & Circumstance picks up a L’Oreal brand

Plus, the CBC commits to more Cancon and more news you may have missed.

letstalk

How Bell is keeping the momentum going for Let’s Talk

This year’s campaign puts a spin on a creative format and uses more social media channels.

shutterstock_229761016

Up to the Minute: DAC expands in Europe

Plus: Bell’s latest acquisition, a new face at Twitter and more news you may have missed.

shutterstock_229761016

Up to the Minute: DentsuBos’ newest client

Plus: The ACA’s new board members, free feedback from CASSIES judges and more news you may have missed.

nirvannaTheBandTheShow3

Introducing the Canadian originals

While Canada’s upfronts often emphasize broadcasters’ U.S. acquisitions, their original series present unique opportunities.

Jergens

Jergens makes sure its humour translates

The brand creates a local voice with its new campaign targeting Francophone women.

LGD01_JN_0001_ba5608c1

Mid-season TV checkup

From the return of the X-Files to a new Seth MacFarlane comedy, see what’s in store for 2016.

starWarsPopUp2-622x394

Disney’s Star Wars tease

A new pop-up store in Toronto adds to the film’s hype ahead of its release.

Dub

Kids Help Phone’s new voice

A new pop culture-centric campaign aims to let teens know it can help even with non-crisis situations.