Articles Tagged ‘BioSteel’

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Up to the Minute: Mackie Biernacki wins retail client

Plus: promotions and changes at TP1and Substance, plus more news you might have missed this week.

biosteel

BioSteel goes mass

New spokesperson Connor McDavid helps the “pink juice” connect with health-minded athletes for its first TV spot.

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BioSteel plots next move

The pink energy drink maker wants to move from word-of-mouth phenomenon to mainstream success.