Articles Tagged ‘boston pizza’

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P.K. Subban hearts Boston (Pizza)

With the Canadiens playing the Boston Bruins, the restaurant chain tapped its newest spokesman for some lovin’.

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Cannes contenders: Canadian roundup

The industry has weighed in on the campaigns most likely to win at the Palais. Here is the cream of the crop.

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Top Cannes contenders: Media

With (another) extended deadline, strategy continues to count down the campaigns most likely to win big at this year’s festival.

Boston Pizza’s big 5-0

Look back at the casual dining brand’s history as it celebrates its anniversary.

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CASSIES Bronze: Boston Pizza’s epic Pizzaburger launch

The restaurant chain enlists historical figures to launch a one-of-a-kind offering.

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Boston Pizza calls out festive fakers

The restaurant is launching its first mass media campaign to promote its gift cards with a series of digital and TV spots.

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AOY Silver: Taxi’s customized ride

The agency claims the Silver AOY prize for work for Boston Pizza, Canadian Tire, Kraft Dinner, Mio and Snuggle.

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The 2013 B!G Awards: Grip and Kokanee take Gold

Recognizing agencies that go beyond advertising for their clients, this year’s honours go to Grip, OgilvyOne and Taxi for work with Kokanee, Dove and Boston Pizza, respectively.

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The B!G Awards: Taxi cooks up a T-shirt line for Boston Pizza

The agency’s efforts to push the casual diner’s improved rib offering results in the invention of an en vogue fashion item and a Bronze B!G award.

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Cannes blog: Mofilm, a solution to the constant quest for content?

Boston Pizza’s Young Marketer, Bianca Kwasnycia, shares her Cannes discoveries, and finds the Mofilm Awards intriguing and inspiring – and perhaps a little scary.

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Draftfcb and PFLAG take a Gold Effie

Taxi and Ogilvy also picked up hardware at the awards, which honour marketing effectiveness in North American.

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Boston Pizza releases the Pizzaburger

Promotion of the new product (a burger in a pizza), will be focused on dads through TV spots that launch next week.

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CASSIES Bronze: Boston Pizza introduces finger cooking

The restaurant chain targets men with a fool-proof cooking program.

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CASSIES Bronze: Boston Pizza scores with all-meat wings

The restaurant chain re-invents the boneless chicken wing amid much fanfare.

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Made you laugh

We asked a couple of industry insiders, known for their funny bones, to weigh in on a few of the funniest commercials of the past year.