Articles Tagged ‘budweiser’

social smoking

Canada nabs three Golds at the Effies

BBDO and Grey Canada both picked up golden hardware at last night’s award ceremony, while Lowe Roche, Taxi, Anomaly and Ogilvy also took home prizes.

beer

Nine powerful beer ads

In honour of St Patrick’s Day, Cossette’s Glen Hunt and Benismon Byrne’s Zeeshan Hussain pick some impactful brew ads.

Kokanee image2

Creative Report Card: Movers and shakers

Who were the big jumpers on the list this year? Who won Best in Show? A look at some standout agencies and work from the 2014 Report Card.

redlight_clip

CASSIES Gold: Budweiser puts on the Red Lights

The beer brand celebrated NHL goals with an innovative product that brought the excitment into consumers’ homes.

Immersive Experiences

Consumers want brands to capture imagination: trend

Part two of JWT’s Trend Report finds that immersive experiences and speaking in photos are fast-growing among Canadians.

Copied from Media in Canada - budweiser crown

Labatt unveils a new Budweiser brew

Budweiser Crown launches in Canada with the help of a multiplatform campaign that relies primarily on sampling at festivals and events, such as the Gentlemen’s Expo.

Hunter Straker - Matthew Diamond

Labatt brings Hunter Straker on board

Matthew Diamond, VP business development at the purchase design agency, says it will work on in-store displays, retail promotions and overall shopper experience for all of the beer co’s brands.

Copied from Media in Canada - bud dd

Budweiser thanks designated drivers

The Labatt beer brand has launched a digital-only campaign in which it surprises a real-life designated driver while he’s out with his friends.

Ruffles

Ruffles grills with an in-store campaign

The PepsiCo brand launched the in-store “Max out your grill” campaign and contest for shoppers to win a BBQ.

rickkusch

Next Media Stars: Rick Kusch scores new beer moments

The UM media strategy supervisor is activating the moment between when a scored goal and fans jumping out of their seat with

autotrader.ca_-300x168

AutoTrader and DDB win CASSIES Grand Prix

The agency picked up the top prize for its work on the car website. John St., Cundari, Anomaly, Juniper Park, Taxi 2 and Wunderkind also nabbed some golden hardware.

Budweiser

CASSIES Gold: Budweiser’s fan brew

The brewer crafts celebratory suds for the Winnipeg Jets’ return and gets national mileage.

sbowl112-300x243

Super Bowl advertisers revealed

CTV reveals what brands bought airtime during the big game, with Labatt returning as a full-game presenting sponsor.

Bud beer

Best bandwagon brand: The Winnipeg Jets

The hockey team was the brand that other brands wanted to jump on board with, from Budweiser to Toyota and Frito-Lay.