Articles Tagged ‘Cause + Action’

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Content 360: everything is a story

A whimsical tale about dragonfruit, perhaps? Publisher Mary Maddever asserts the value of storytelling in our April issue.

Editorial: The age of cynicism

From strategy‘s May issue, editor Emily Wexler on CSR authenticity, critical observation and which spot brought her to tears.

Cause + Action Awards Jury

Read up on our panel of judges who selected this year’s winners.

Cause + Action overall winner: McDonald’s home is where the heart is

Find out what made the QSR’s cause campaign rise to the top.

Cause + Action Awards: Valin suits up to stir social change

The Quebec clothier shows how a low-cost campaign can have a high impact.

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2013 Cause + Action awards

Bell tops the list of brands that appealed to micro-givers with programs that call for minimal effort. Read on to hear about all the winners.

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Call for entries: The Cause + Action Awards

Submissions are now open for strategy’s annual awards celebrating brands that are making a difference.

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Cause + Action 2012

Indigo tops the list of brands that made a seriously positive impact in this year’s awards. Read on to hear about all the winners.

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Overall winner: Indigo brings the love to school libraries

A revamp of the retailer’s Adopt a School program results in increased donations and awareness, with a 1,033% return on its marketing investment.

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TD really is the green bank

From tree-planting events to a bank branch that creates more energy than it uses, the financial institution is making good on its commitment to the environment.

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Cause + Action judging panel

Meet the advertising and marketing executives who helped decide the winners of this year’s Cause + Action awards.

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Call for entries: The Cause + Action Awards

Submissions are now open for strategy‘s annual awards celebrating brands that are making a difference.