Articles Tagged ‘Citizen Relations’

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Up to the Minute: AdFarm names new ECD

Plus, Agnostic named AOR for Asus and Citizen grows its team and client roster.

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Shortlist released for the 2019 PR Agency of the Year

The next shortlist for this year’s awards program reveals the shops in the running to be named Canada’s top PR agency.

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Vision7 owner Blue Focus to spin off global agencies

A new company called Blue Impact will absorb Vision7 and expand its model to agencies across the globe.

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Citizen adds to its creative and strategy teams

The PR shop has announced a handful of senior hires in response to growing client needs and recent wins.

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Doritos suits up for superhero activation

Brand asks Torontonians to test their fear of spiders in new activation.

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PC adds eating tour in latest Eat Together efforts

Ahead of its third Eat Together Day, the Loblaw label travelled the country with a mobile picnic table to remind customers to share meals more often.

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M&M’s commandeers a slogan from KFC

The Mars Wrigley brand couldn’t use its own iconic tagline to promote a new chocolate bar, so it borrowed another one.

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PC praises little moments in latest “Eat Together” push

The third iteration of the Loblaw label’s campaign asks Canadians to put away their screens to focus on what’s important.

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Nick Cowling takes on new role with Citizen Relations

Returning to manage the agency within Canada, Cowling will also help lead innovation globally.

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Quaker delivers a message of warmth

The PepsiCo brand is donating coats to children in need after supporting new immigrants last year.

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SickKids calls on cultural ‘crews’ in latest ‘VS’ effort

The hospital enlists actor Colm Feore and local influencers to speak to groups ranging from the “Road Runners” to the “Fashionistas.”

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Up to the Minute: Wasserman names ACD

Plus, Naked Creative grows its content and production team, and Pomp & Circumstance wins American Apparel.

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Citizen makes several senior appointments

New VPs and its first Canadian creative director are among the staff changes at the PR agency this year.

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Check it Out: Cheetos curates a museum collection

The Frito-Lay brand invites customers to immortalize the unique snack shapes they find for a chance to win prizes.

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Tim Hortons takes coffee-centred approach under new CMO

Burger King’s former global CMO Axel Schwan discusses the new campaign and its focus on the brand’s coffee-making process.