Articles Tagged ‘Citizen Relations’
Check it out: Tim Hortons gets in with the coffee snobs
The chain promoted its new lattes by infiltrating a trendy neighbourhood with a hip, minimalist cafe.
Citizen Relations makes leadership changes
The agency has named a new GM in Toronto, along with making a North American promotion.
Citizen Relations doubles down on experiential
The shop acquires Black Chalk Marketing, growing its North American experiential business.
BC Children’s Hospital waxes poetic
A new holiday campaign implores Canadians to donate to help the children nestled all snug in their hospital beds.
Tim Hortons takes good deeds national
The QSR is bringing its holiday campaign on the road.
PRAOY Silver: Citizen’s own-the-newsfeed M.O.
The agency changed its strategy to focus on analytics and hone in on target audiences.
Up to the Minute: Senior hires at Citizen Relations
Plus: Account wins in the PR world and more news you may have missed.
Quaker tries to tame the morning
Move over mic drop. The brand showcases mom as the hero of the morning with its new fall campaign.
Western Union’s more modern face
The brand taps Canadians’ selfies for a new campaign aiming to position it as a more tech-savvy brand.
Lay’s brings the world to Canada
This year’s “Do Us a Flavour” campaign tries to continue the brand’s digital engagement with a focus on global tastes.
Introducing the PR Agency of the Year shortlist
These are the finalists for strategy’s PRAOY award, to be handed out at a Nov. 8 gala in Toronto.
Dyson turns the lens on robotics
The company showed off its new robotic vacuum with a photography-focused pop-up in Toronto.
Doritos plays with…lava?
PepsiCo CMO Christine Kalvenes talks about the new Canadian campaign that takes the brand into the belly of a volcano (and is already generating global attention).
Citizen names two new Toronto leads
Sabrina Kandasamy and Mark Carpenter take charge, marking the shop’s transition toward more strategy-forward thinking.
The Colony Project expands to Quebec
The Citizen Relations sister shop heads to Quebec to support its client base there.