Articles Tagged ‘Citizen Relations’

SickKids

SickKids calls on cultural ‘crews’ in latest ‘VS’ effort

The hospital enlists actor Colm Feore and local influencers to speak to groups ranging from the “Road Runners” to the “Fashionistas.”

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Up to the Minute: Wasserman names ACD

Plus, Naked Creative grows its content and production team, and Pomp & Circumstance wins American Apparel.

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Citizen makes several senior appointments

New VPs and its first Canadian creative director are among the staff changes at the PR agency this year.

Cheetos Museum

Check it Out: Cheetos curates a museum collection

The Frito-Lay brand invites customers to immortalize the unique snack shapes they find for a chance to win prizes.

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Tim Hortons takes coffee-centred approach under new CMO

Burger King’s former global CMO Axel Schwan discusses the new campaign and its focus on the brand’s coffee-making process.

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Citizen partners with Provident Communications

The deal deepens the agency’s capabilities in corporate PR, B2B media relations and crisis management.

GoRVing

GoRVing broadens ‘Wildhood’ messaging

A new campaign asks children and adults alike to reconnect and live more freely.

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Citizen Relations wins Netflix, GoRVing

The year starts off strong for the PR agency with two big account wins.

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PC takes aim at the solitary desk lunch

The brand asks why we stop eating together in its latest effort to encourage Canadians to connect over meals.

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2017 Agency of the Year winners

A look at the insights that drove success for this year’s top shops.

Colony

PRAOY Silver: The Colony Project holds its own

The offshoot agency has increased its staff and expanded to Montreal.

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Agency of the Year 2017: Insights from the podium

A deeper look at how Lg2, No Fixed Address, Mindshare and Citizen Relations scored Bronze at this year’s awards.

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PRAOY Bronze: Citizen Relations plots its future path

The agency is releasing two measurement tools, while also focusing on diversification and globalization.

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Here are your 2017 Agency of the Year winners

Cossette repeats as Canada’s top agency, while Leo Burnett takes Gold in the inaugural Design category.

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IKEA catalogues its versatility

The campaign supporting this year’s catalogue aims to show how the retailer’s products fit into anyone’s life.