Articles Tagged ‘ConAgra Brands’

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Conagra launches online recipe hub

The CPG company is answering consumer demand for meal inspiration with recipes utilizing all of its food brands.

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Hunt’s enters foodie territory

The ConAgra brand is reaching for the premium market with new heirloom tomatoes packaged in a smaller format.

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VH Sauce refreshes Chinese New Year strategy

Here’s how ConAgra is modernising efforts around the holiday with a new brand and retailer program.

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ConAgra adds Lamb Creative to agency roster

The PR shop will help lead campaigns for the CPG company’s Hunt’s, Healthy Choice and Frontera brands.

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VH Sauces goes big for Chinese New Year

How the ConAgra brand has evolved its “hero season” program to be more omnichannel and target millennials.