Articles Tagged ‘Corby Spirit and Wine’

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Corby merges whisky with hockey fandom

The company’s JP Wiser’s whisky brand has partnered with the NHL Alumni Association on an “Alumni Whisky Series.”

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J.P. Wiser’s shifts its focus to craftsmanship

A new campaign and tagline for the whisky brand aims to hit on a consumer trend with mass appeal.

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Up to the Minute: Corby’s new social AOR

Plus: New leadership in PR, Relevention rebrands, Starcom’s new CEO and other news you may have missed.