Articles Tagged ‘cossette’

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Quebec tourism alliance shifts to year-round approach

The tourism group has launched the “Let Go” platform to reach travelers with documentary-style, influencer-inspired content.

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Katie Ainsworth returns to Cossette as ECD

The agency’s Vancouver office has also promoted Pierre Chan and Scott Schneider to creative director roles.

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Check it Out: The return of ‘The Mighty Duel’

Hockey legend Martin Brodeur faces off against a cowboy in support of McDonald’s latest Mighty Angus burger.

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Check it Out: Deconstructing the golden arches

Cropped into small pieces, the McDonald’s logo serves as directions to nearby restaurants in a new OOH campaign.

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Canada moves up on Warc 100

Zulu, Leo, Ogilvy and FCB/Six crack the global list of the industry’s most effective agencies.

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2018 CRC: Cossette’s got global goals

The #1 CRC agency is in the midst of a creative renaissance, thanks to top CDs Carlos Moreno and Peter Ignazi at the helm.

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The 2018 Creative Report Card is out

Here are this year’s rankings of the industry’s top creatives, strategists, brands and agencies.

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SickKids and Cossette take CASSIES Grand Prix

The awards celebrated the industry’s most creative results-driven work at a Toronto gala Wednesday night.

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CASSIES Grand Prix: SickKids’ resilient stance

Cossette got the hospital to act like a performance brand, using strength and power to change perceptions and break donation records.

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Tourism Yukon urges Canadians to visit now

Why wait to visit the territory’s beautiful mountainous landscapes, the tourism body asks.

Casual Team Meeting In Open Office Discussing Business

Women take the lead in CEO job-shadow program

Kellogg’s, Cossette and Amnesty International are among the brands showing students the c-suite.

Handicap International

Check it Out: Handicap International gets inclusive

The organization has opted for a more culturally appropriate name in a rebranding effort led by Cossette.

Cossette Global CCOs

Cossette appoints first global CCOs

Carlos Moreno and Peter Ignazi will lead the agency’s creative vision and continue to build the business in new markets.

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McDonald’s hypes its latest collaboration

The QSR takes a stylish, tongue-in-cheek cue from the fashion world to generate buzz for the Big Mac with Bacon.

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Cossette restructures creative department in Montreal

As Antoine Becotte steps away as CCO, the office adopts a collaborative, multi-person leadership model.