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Articles Tagged ‘Cyril Dimitris’

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How car brands are driving into malls

Automotive retail is turning a corner as brands jump on the shop-in-a-mall trend.

Casie Stewart Virtual Driving Simulator - Towards Tomorrow by Toyota

Toyota turns to tech

The automaker’s new digitally-driven experiential play targets millennials outside of the traditional dealership.

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Lexus greets airport arrivals

The luxury carmaker is offering test drives from the Montreal-Trudeau airport to consumers’ homes.