Articles Tagged ‘Destination Canada’

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AOY Gold: Cossette’s strategic approach

Multidisciplinary work teams, a multi-year innovation plan and combining strategy and creative have helped the agency stay on top.

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Destination Canada names two new agencies

Ogilvy & Mather and Cossette will split the strategic marketing assignment for the national tourism organization.

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Destination Canada picks new agency partners

The tourism organization selects new digital and media partners to build on its established content strategy.

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Destination Canada business up for review

Incumbent agency DDB has declined to participate in the RFP to retain creative duties for the national tourism board.

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Putting a face to Canada

The latest tourism campaign from Destination Canada offers Americans an Instagrammed slice of northern life.

Tourisme Montréal-Tourisme Montréal annonce la nomination de Dan

Daniele Perron joins Tourisme Montreal

The former president of FCB Montreal will lead marketing for the board.