Articles Tagged ‘Dove Men+Care’

adam levine

Male grooming is booming

Brands, from global giants like L’Oreal to start-ups like Consonant, are marketing more to men. And it’s starting to pay off.

Sharon Brooklyn Bridge Closer cropped

MOY 2019: Sharon MacLeod builds bridges to the next generation of men

How our first Marketer of the Year is applying “Real Beauty” lessons to the Dove Men+Care line.

???????????????????????????????????????????????

Time to vote in the Marketer and Agency Surveys

The deadline to weigh in on the state of the industry (and win tickets to Agency of the Year) has been extended to Oct. 12.

Tattoo

Dove Men+Care’s ordinary heroes

The Unilever brand’s latest spot celebrates the real guys who don’t get medals or statues in their honour.

Priceless Surprises_Kyle Lowry_MasterCard

Athlete of the Year: Kyle Lowry a slam dunk for brands

How the Raptors superstar has made his mark beyond the court.

Modern-day gentlemen

Guys are redefining what it means to be a man, meaning brands in traditionally female-dominated spaces, like fashion, beauty and cooking, will need to play catch-up.