Articles Tagged ‘edelman’

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Edelman Montreal expands its ranks

The agency has added several new staff amid a wave of new business wins.

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Salvation Army hijacks out-of-office emails

The non-profit reminds professionals that not everyone can afford to take time off in a new holiday effort.

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Partnerships take Hellmann’s CSR work to the next level

The Unilever brand is learning to tap and collaborate with industry experts and companies to further its cause.

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Edelman names new corporate practice lead

David Ryan takes on the role after establishing the agency’s financial communications team.

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PR AOY Bronze: Edelman digs its heels into paid media

The PR shop has shifted to become a full-service communications marketing firm.

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Cossette repeats as Agency of the Year

The agency’s third win in a row came with additional prizes in the Design and Media categories.

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CropLife connects people with ‘real’ farmers

The advocacy group has released a six episode web documentary series to educate the public on how their food is produced.

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Edelman names EVP and national health lead

Joined by two other recent hires, Joanna Wilson returns to the firm after leading the healthcare team at National Public Relations.

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Up to the Minute: Dialekta grows its media division

Plus, Thinkr Marketing and Nova Digital form Thinkr Digital and Edelman adds new SVP.

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Welcome to the wild world of weed

How brands in a new billion dollar industry are navigating regulations and social perceptions as they prepare for liftoff.

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HP connects fathers across generations

The brand puts the spotlight on the benefits of physical photos to promote its printers.

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Taco Bell bets you’re ‘dyeing’ to try Baja Blast

The QSR teams up with influencers for a hair-raising campaign to launch the Mountain Dew flavour in Canadian locations.

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Taco Bell sends fans to Texas

The QSR is promoting its latest Naked Chicken Chalupa creation by giving away a trip to a ranch.

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Spence Diamonds names first CMO

Frank Hamlin joins the diamond retailer following its decision to overhaul its brand marketing strategy.

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Edelman hires new digital VPs

Gaylene Macdonald and Jordan Markowski will lead the offering from Vancouver and Toronto, respectively.