Articles Tagged ‘food network’

PC

President’s Choice’s fashionable holiday

How the brand is aiming to be the curator of your holiday menu with its new integrated campaign.

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Wearables go beyond the fitness category

On what lies ahead for the tech and why brands don’t need to create their own hardware to get in on the game.

JIMMY KIMMEL

Specialty TV by the numbers

Looking at specialty TV for your brand? Check out these stats.

Yonge and Dundas Tower

Specialty TV’s survival plan

As the future of specialty channels remains uncertain due to a move towards a pick-and-pay model, several channels have recently been rebranded.

L'Oreal5

AToMic Awards: Viewers live out their reality dreams

The CBC, Loblaws, Stanfield’s and L’Oreal take traditional reality-show engagement to new levels, allowing audiences to control the outcome of content.

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Liberte keeps it simple

The brand is promoting its Greek yogurt with its first-ever national TV campaign.

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Iögo steps into the kitchen

The Ultima Foods yogurt brand aims to drive awareness about Canada’s 2,000 collective kitchens.

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Loblaw reinvents reality TV

The retailer signs on as a co-producer for Recipe to Riches, creating President’s Choice products based on recipes from the show.