Articles Tagged ‘GE’

geappliances

GE picks No Fixed Address as digital AOR

Digital will be the foundation of the appliance brand’s marketing in Canada alongside PR.

BCON EXPO 2016

Creating killer branded content: Five lessons from BCON Expo 2016

From working with influencers to taking cues from TV pilots, here are some key takeaways from yesterday’s conference.

MEC group photo

MAOY Bronze: MEC’s groundbreaking year

The media agency is building on its Momentum, beefing up analytical tools and ditching the digital department.

GE 2

Next Big Things: Brand storytelling gets (seriously) tech-ified

Holograms, mind-reading and personalized ads are moving from sci-fi to real world. Here’s what’s happening in these spaces now.