Articles Tagged ‘Google’

barometer

Google revamps the Consumer Barometer

Travel-related purchases reign supreme in online shopping, and other digital insights from the tech co’s free-to-use data tool. Go ahead, you know you want to play with it.

Tim Hortons Concept Store (Convention 2014) - Counter

Overall Brand of the Year: Crowning Tim Hortons

There’s no stopping this beloved Canadian icon. From product and tech innovation to going viral, here’s how to secure the top spot on the Brands of the Year list.

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Curious about the future? Orange has the crystal ball

Go ahead, ask your (wrinkly) #FutureSelf anything using technology built by Jam3 for the telecom company.

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Boo-worthy brand opps

Not a candy brand? No problem! Here are a few ways to get in on the Halloween spirit.

Tangerine

Tangerine shows who’s boss in digital

What makes a bank brand digitally excellent? A new Ipsos study reveals who is doing what right.

Hyundai_automated car

Marketers tag along for the ride

As we inch towards a world of automated vehicles, the uncluttered space is ripe for content.

Time for digital transformation

Twist Image’s Mitch Joel on the top 10 areas of change for marketers.

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Facebook still king of social

Despite claims the site is passe, Intercept Group’s new survey of millennials suggests otherwise.

back to school

Back-to-school tip: Start earlier and finish later

Google’s Alexandra Cohn gives a lesson on three types of back-to-school shoppers.

Making the message fit the medium

Pollin8′s Lauren Richards on today’s mediascape, and how it’s still all about the right timing, audience and communication.

Google trends the World Cup in real time

With ever-changing murals, the tech giant is showing off what people are searching during the soccer competition.

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YouTube’s post-Cannes people’s choice ‘awards’

Which of these top-viewed ads of the past year also nabbed a Lion? Not nearly as many as you might think.

Levitt

Sonic Boom hires first-ever CMO

Jonathan Levitt aims to disrupt the typical ad agency model with the shop’s data-first focus.

Google

Infographic: How Google upset the Apple cart

Apple’s perfectionism is a disadvantage, according to research into the world’s most valuable brands by Financesonline.com.

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The creative Wild West

Everyone’s saddling up to take a run at ad agencies’ lock on the ideas biz by bringing in creativity gunslingers.