Articles Tagged ‘Gravity Partners’

Sobeys

Sobeys wants to create holiday magic with Santa’s help

How the revival of a much-loved east coast ad led the grocer to shift toward storytelling for its new “Secret Santa” campaign.

HighPark

Gravity and Substance strike a strategic partnership

The two agencies partner to provide English and French creative to clients, starting with location-specific work for Jameson.

sobeys

Sobeys serves up new ready-made meals

The retailer targets the time-strapped with a new in-store offering and complementary digital campaign.

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Up to the Minute: Gravity adds to its leadership

Plus, a new PR shop for Toyota in Quebec and more news you may have missed.

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Up to the Minute: Entertainment wins for ChizComm

Plus, hires at Gravity Partners and more news you may have missed.

Coke2

Successful ‘Play a Coke’ enjoys second summer launch

The Spotify partnership returns after making market share gains in 2016.

Taste the Feeling 4

Coca-Cola’s new ‘One Brand’ approach

A new global strategy that replaces “Open Happiness” will roll out in Canada next month.

Jays

Check it out: Coke brings back a classic

The brand revives its 1993 Blue Jays jingle with some help from Sid Lee.

Soup

Campbell’s looks for common ground

The brand’s new “We All Soup” campaign hopes to unite soup lovers and draw in a new generation.

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Campbell’s helps moms say thanks

The brand’s new social campaign acknowledges all the help that mothers get.

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Up to the Minute: Corby’s new social AOR

Plus: New leadership in PR, Relevention rebrands, Starcom’s new CEO and other news you may have missed.

AToMiC Awards: Cause marketing, touching consumers across channels

Technology and risk-taking earn buzz with this crop of winners.