Articles Tagged ‘Grey Canada’

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Revenues, profit up at WPP in 2014

Reported billings were also up for last year’s Cannes winner for most creative holding co.

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Canada takes eight spots on Warc 100 list

The Ontario government’s “Quit the Denial” campaign was among the Canadian creative to stand out for its effectiveness.

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A new CCO for the new Dashboard

Todd Lawson will lead creative as the agency moves away from the traditional model and into product development.

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The rise of the bite-sized campaign

CASSIES judge and Marketel EVP Diane Ridgway-Cross on how companies are building brands through short-term pushes.

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Inside Salvation Army’s non-festive strategy

The non-profit is trying to show it’s more than just a Christmas charity with a new campaign to keep it top of mind year round.

Future-transforming ideas: paths of less resistance

Grey Canada dreamed up shortcuts to Starbucks’ lines and collecting the change from your empties.

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Ovarian Cancer Canada chooses Grey

The agency’s AOR mandate is the broadest the non-profit has ever awarded to a creative shop.

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Breathe Right records your snores

Let’s get ready to rumble: the nasal strip aims to help your partner sleep by taping you snoring.

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Subway chooses Grey and Proof Advertising for Southwestern Ontario

The Toronto office of Grey and the Austin, Texas-based independent have formed a partnership to handle the account.

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Why Canada didn’t win Gold and what we need to do

Grey’s Patrick Scissons on moving past tactics, the perils of bad storytelling and doing better work.

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Canada picks up eight Cannes shortlist noms

Grey, Lowe Roche and Saatchi & Saatchi are among the hopefuls in the Direct and Promo and Activation categories.

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Canada nabs three Golds at the Effies

BBDO and Grey Canada both picked up golden hardware at last night’s award ceremony, while Lowe Roche, Taxi, Anomaly and Ogilvy also took home prizes.

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Andrew Carty joins Grey Canada

The strategic planner heads to the shop to take on the role of VP strategy and innovation.

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Missing Children Society points the way

To celebrate a police endorsement and kick off International Missing Children’s Day, the MCSC launches a TV campaign.