Articles Tagged ‘grey’

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CASSIES Bronze: Shreddies shows its ‘Genuine Goodness’

To fight a decline in the cereal category, Post Foods shared simple stories of authentic Canadian goodness.

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Zulu execs leave to start The Garden

Former Zulu ECD Shane Ogilvie and executive planner Shari Walczak are looking beyond advertising to solve brand problems with their new model.

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Judy John named Direct Lion jury president

The Leo Burnett CCO is the first Canadian female creative to lead a jury at the international creativity award show in Cannes.

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Hacking campaigns clean up at the CMAs

Ubisoft and Publicis, and TSFC and Saatchi & Saatchi, cleaned up at the show with hack-inspired creative. Who else won big?

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Throwback Thursday: the news of the year

We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.

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Grey Vancouver names new CD

Former Rethink partner Katie Ainsworth joins the shop to lead the creative product.

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MacLaren McCann boosts its creative might

The agency has brought in six new faces, from group CD to junior AD, to work across a variety of accounts.

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Picturing a gender-equal future

Take a peek into an invite-only Cannes session with Facebook’s Sheryl Sandberg, hunting for a way to get more women at the top.

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Ten more shots at a Lion for Canada

Red Urban lands on the Film list twice, with JWT, Grey and John St. among the other agencies vying for an award at the Palais.

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Throwback Thursday: strategy in 1990

For our 25th anniversary, we’re travelling through time. Banned ads and illegal marketing were the talk of the ’90s.

AToMiC Awards: Cause marketing, touching consumers across channels

Technology and risk-taking earn buzz with this crop of winners.

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AToMiC Awards: Re-engineering media, moving from passive to active play

Traditional platforms were re-imagined for these winning campaigns.

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Wax wins a coveted Black Pencil at D&AD

The Calgary shop picked up one of seven of the top prizes, while Toronto’s Jam3 also nabbed a Yellow Pencil.

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AToMiC shortlist: part seven

And that’s a wrap! Strategy releases the final nominees in Tech and Transmedia, just in time for Thursday’s show.

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CASSIES Grand Prix: Missing Children Society’s next-gen milk carton

By getting permission to use people’s social networks, the organization was able to get the word out about missing kids.