Articles Tagged ‘grey’

cannes

Record number of Canadians named Cannes jurors

Ten Canadians, including Grey’s Patrick Scissons and Wax’s Monique Gamache, will sit on juries this year.

Shreddies

Getting to real human truth

After going through 158 case studies, CASSIES convenor John Bradley weighs in on some key learnings.

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CASSIES Bronze: The Salvation Army makes a big change

“Tipping Point” showed how the smallest of donations (a coin in a kettle) could have an immediate impact.

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CASSIES Bronze: Shreddies shows its ‘Genuine Goodness’

To fight a decline in the cereal category, Post Foods shared simple stories of authentic Canadian goodness.

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Zulu execs leave to start The Garden

Former Zulu ECD Shane Ogilvie and executive planner Shari Walczak are looking beyond advertising to solve brand problems with their new model.

cannes

Judy John named Direct Lion jury president

The Leo Burnett CCO is the first Canadian female creative to lead a jury at the international creativity award show in Cannes.

watchdogs

Hacking campaigns clean up at the CMAs

Ubisoft and Publicis, and TSFC and Saatchi & Saatchi, cleaned up at the show with hack-inspired creative. Who else won big?

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Throwback Thursday: the news of the year

We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.

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Grey Vancouver names new CD

Former Rethink partner Katie Ainsworth joins the shop to lead the creative product.

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MacLaren McCann boosts its creative might

The agency has brought in six new faces, from group CD to junior AD, to work across a variety of accounts.

sandberg

Picturing a gender-equal future

Take a peek into an invite-only Cannes session with Facebook’s Sheryl Sandberg, hunting for a way to get more women at the top.

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Ten more shots at a Lion for Canada

Red Urban lands on the Film list twice, with JWT, Grey and John St. among the other agencies vying for an award at the Palais.

Cover

Throwback Thursday: strategy in 1990

For our 25th anniversary, we’re travelling through time. Banned ads and illegal marketing were the talk of the ’90s.

AToMiC Awards: Cause marketing, touching consumers across channels

Technology and risk-taking earn buzz with this crop of winners.

mazda

AToMiC Awards: Re-engineering media, moving from passive to active play

Traditional platforms were re-imagined for these winning campaigns.