Articles Tagged ‘Home Depot’

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The Home Depot picks FCB Canada

The agency will handle national advertising for the retailer, ending long relationships with Publicis and Cossette.

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Home Depot shows the pains and gains of DIY

The home improvement retailer moves beyond humour in a new campaign for the Quebec market.

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Home Depot kicks off spring with DIY know-how

A new campaign from Publicis positions the home reno retailer for a competitive season.

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Check it out: Home Depot reverses homelessness

The most recent spot in support of the retailer’s Orange Door Project tells a backstory.

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Lowe’s to buy Rona

What the $3.2 billion deal might mean for competitors in the home improvement space.

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A job board for homeless youth

Impakt, Home Depot and Workopolis partner to create a long-term solution to youth homelessness.

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Up to the Minute: One Show submission changes

Plus: Another agency buy for CHR Group, new offices for Vibrant and Ariad and other news you might have missed.

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Retail and e-comm take flight at MaRS

The Toronto innovation hub, which helps scale startups, has launched a retail and digi comm division, with players like P&G and Indigo on board.

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Home Depot keeps it close to home

For over a year, the retailer has been quietly working to end youth homelessness. Here’s a look inside its CSR strategy.

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Which brands do Canadians trust?

Toyota tops the annual Reader’s Digest Trusted Brands list seven years running, more than any other company.

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Are you entertaining?

Part one of JWT’s Trend Report finds Canadians are slow to embrace shopping anywhere, but really (really) want cool experiences.

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Submissions for 2015 Cause + Action awards now open

Calling all do-gooders! Did you work on a brand campaign that made the world a better place? Enter now.

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Throwback Thursday: strategy in 2006

For our 25th anniversary, we’re travelling through time. In ’06, Kraft got a new groove and marketers battled their own orgs.

Throwback Thursday: strategy in 1998

For our 25th anniversary, we’re travelling through time. Guess which retailer opened a 24-hour store in ’98 (hint: it wasn’t Walmart).

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Remove the chore from in-store

KBS+’s Lyranda Martin Evans on how to make loyal customers out of moms, and the reason stores should serve great coffee.