Articles Tagged ‘Honda’

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The state of the connected car

Automakers are rushing to develop the best in-car platforms, but the real possibilities remain elusive.

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Check it out: A deja vu from Honda

The automaker remakes a well-known spot, with a not-so-genuine twist.

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Brands get on the Blue Jays bandwagon

How Ikea, Honda and Budweiser showed a little spirit ahead of the team’s first playoff game.

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Honda unboxes a new campaign

The car brand and Grip drive the unboxing phenomenon down a new road.

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CASSIES Bronze: Honda drives home a successful spring

Rival neighbours Phil and Steve starred in book-ended spots to highlight the brand’s affordability.

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Who picked up the top honour at the annual print awards?

Check out the best newspaper executions from this year’s Extra Awards.

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The importance of mom’s ride

Forget local brand loyalty for students, it’s their parents’ wheels that can influence purchase decisions.

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Why Canada didn’t win Gold and what we need to do

Grey’s Patrick Scissons on moving past tactics, the perils of bad storytelling and doing better work.

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Honda fuels a rivalry

Neighbouring frenemies carry the automaker’s latest campaign from Grip.

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Future technology…today

A look at how the advertising industry is channeling ideas of the future such as flying cars, teleportation and invisibility.

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Acura redefines itself

The Honda brand has created its first Canada-specific TV and print campaign in recent memory to release a new line of cars.

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Honda Canada motorcycle and power equipment searches for new AOR

Honda has narrowed down its search to four agencies.

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Honda’s robot goes cross-country

Honda’s robot goes cross-country