Articles Tagged ‘Iain Chalmers’

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Age is but a number for Smirnoff

To launch a new ready-to-drink line, the brand reached out to millennials with 87-year-old influencer Baddie Winkle.

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MAOY jury

Here are the media industry experts and marketers who judged this year’s competition.

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Agency of the Year judges revealed

Here are the jurors who spent the past two weeks reviewing almost 160 cases that were entered into AOY and MAOY.

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Diageo’s domestic plan

How the liquor company is looking to grow – and stay ahead – by paying attention to what Canadians are really about.