Articles Tagged ‘IBM’

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IBM brings Watson to the masses

The company addresses a major hurdle to AI adoption by letting its platform run on any cloud platform.

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IBM to launch new AI adoption tool

The company wants to make it easier to adopt the emerging tech by addressing concerns about talent and transparency.

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Is data technology holding back customer engagement?

A global CMO survey shows that new platforms haven’t always lived up to their promise.

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Business leaders split about impact of innovation: study

From automation to AR, there was little consensus about how tech will affect the way we work.

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IBM launches Watson Advertising

The company repackages the recently acquired Weather Company to fully take advantage of its data.

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Expect a boom in cognitive computing spending

Half of global CEOs expect to integrate it into business operations over the next three years.

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Tech in Action: Beam me up, Watson

IBM’s AI will bring natural language voice controls to an upcoming Star Trek virtual reality game.

Salesforce smartens up its AI capabilities with IBM

A partnership brings Watson to clients, in addition to the launch of image recognition for its existing Einstein platform.

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Ones to watch at ResolveTO

From chatbots to machine learning, check out which startups stood out at the new event’s debut.

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Industry convergence top concern for CMOs

A global report from IBM looks at what top marketers are doing to take on the growing challenge.

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Want on-trend gifts? Ask Watson

How IBM is using its cognitive computer to help with holiday shopping.

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Advertising by the numbers

Tomorrow’s next big thing is getting creative with the data you have and baking it into the stories you tell.

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Some marketers still struggling to evolve

A new report from the CMO Council shows that while the benefits are clear, digital engagement could still be better.

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Super intelligent attorney

IBM’s Ross could give your lawyer a run for his money.

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Watson makes some poutine

IBM is hoping to make Canada’s favourite dish even better, with a new push meant to broaden its target and address brand misconceptions.