Articles Tagged ‘Ikea Canada’

MAwards

Marketing Awards: The winners

The full roster of Gold, Silver, Bronze and Best of Show honourees from the 2017 Marketing Awards.

VSScreener

Cossette wins big at 2017 Marketing Awards

“VS” and “Bring Back the Bees” take top honours, with Lg2, Sid Lee, Leo Burnett and Rethink also winning Gold.

IKEA

IKEA picks Rethink as new AOR

Following a four month review process, all three agency offices will contribute to the national creative assignment.

IkeaLights

Insights of the Week: The IKEA-ifying of connected homes

Plus, Canada’s mixed-platform internet use tweaks one brand’s marketing message.

ikea throw inside

Ikea keeps Market Hall campaign sustainable

Why textiles and lighting are central to the newest phase of the retailer’s ongoing efforts.

Ikea2

Why Ikea is playing up its downstairs

Inside the retailer’s Market Hall strategy to make more Canadians fans of its designs.

IMG_0547

Ikea Canada names new country marketing manager

Lauren MacDonald was promoted to oversee the brand’s marketing strategy.

Ikea2

Check it out: Ikea’s crowd-sourced spot

The latest “#EverySecond” ad is made up of real moments shot by Canadians at home.

Ikea

Check it out: Ikea wants every second to count

A new campaign asks Canadians to share their best moments with loved ones, however brief they might be.

Ikea

Check it out: Ikea’s culinary celebration

The retailer brings back a fan-favourite character for a new campaign about everyday life in the kitchen.

hondajays

Brands get on the Blue Jays bandwagon

How Ikea, Honda and Budweiser showed a little spirit ahead of the team’s first playoff game.

MIXX

NY Ad Week: Leo Burnett #winsbig at MIXX awards

YouTube’s CEO cites “#LikeAGirl” as a prime example of the site’s video evolution.

ikeaTwitterVendingMachine

Ikea explores some possibilities

The retailer wants to move from page admiration to purchases with its new catalogue campaign.

Effie

Canadians bring home some Effies

Leo Burnett’s #LikeAGirl, plus work by DDB and Taxi were among the most effective ads in North America.

smileoften

Shopper Innovation Awards: Ikea sets the House Rules

Leo Burnett created a campaign for the furniture retailer that celebrated the rules that govern people’s homes.