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Articles Tagged ‘ING’

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If you’re not careful, you can lose the mojo

Publisher Mary Maddever on how far gutsy attitude and staunch conviction can get your brand.

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Holiday giftvertising

We know you’re still focused on Halloween, but we couldn’t resist coming up with a few ideas to help brands be festive this season.

Top Cannes contenders: Design

With an extended deadline, strategy continues to count down the campaigns most likely to win big at this year’s festival.

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Top Cannes Film contenders

Strategy is counting down the campaigns most likely to win big at the Palais at this year’s festival.

Copied from Media in Canada - ING cheque

ING introduces an unbelievable service

The bank is launching its Cheque-in service with a multiplatform campaign that features a cast of mythical creatures.

ING Cafe

Banks want to be where the customers are

Financial institutions are increasingly taking a page from traditional retailers in how they communicate to consumers at the storefront level.

ILLUSTRATION

From consumers to fans: the new brand relationship

Creating conversations and experiences that win fans is the new Holy Grail, and R&D and PR is part of the reward.

12 04 26 ING

Old bankers’ fuel

ING releases the latest spot for its new branding campaign aimed at bringing banking into the future.

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ING’s explosive branding

A brand revamp by new AOR John St. positions the financial institution as a modern alternative to the big five banks.