Articles Tagged ‘Josh Lyon’

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Marketers look ahead to ‘legalization 2.0′

With new regulations on the horizon, how can brands win over millions of consumers who are thinking about entering the category?

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Tokyo Smoke makes its accessories part of your cannabis routine

New educational videos go beyond the plant to answer consumer demand for guidance in figuring out their consumption preferences.

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Weed Wars: Cannabis brands get creative

Up Cannabis, Doja and Figr spark up buzzy marketing as they fight it out in a highly competitive category.

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Tokyo Smoke opens beachhead in cannabis normalization campaign

The brand’s new flagship is another way to get its message out before potentially restrictive marketing rules kick in.