Articles Tagged ‘JWT Ethos’

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Agencies down for the cause

Corporations have increased their donations by almost 600%. Is it any wonder agencies are getting in on the action?

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Pigott’s brand new path

In our exit interview with JWT’s Tony Pigott, he reflects on his career, the challenges facing the industry and his plans for the charity BrandAid.

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Tony Pigott to retire

The global CEO of JWT Ethos and former CEO of JWT will step down in January to focus on Brandaid.

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Pundits weigh in on the Next Big Thing

Industry experts lay out what’s ahead for the realms of advertising, marketing and media – from “full spectrum entertainment” to agile marketing.

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Exploring ethical sourcing

In light of the April tragedy in Bangladesh, where a factory that produced clothes for Joe Fresh collapsed, a few industry insiders weigh in on whether it’s time companies make ethical sourcing a bigger brand priority.

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Brands stand up to bullies

As the issue of bullying dominates global headlines, a slew of Canadian brands and agencies are responding. But will brands be recognized as authentic supporters and not just background logos?

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JWT appoints new CEO

Tony Pigott moves into the global CEO position of JWT Ethos, while Susan Kim-Kirkland fills his role as CEO in Toronto.